AGENCE GROWTH OUTBOUND

Propulsez votre prospection digitale grâce à un processus sur-mesure de génération de leads

C’est l’accompagnement marketing phare de Growth Room, le plus plébiscité et celui qui a fait de nous l’agence référence en Growth Marketing.
Avec Growth Outbound, nous vous accompagnons dans la création et la gestion d’un processus qui envoie des prospects qualifiés à vos équipes de vente, en continu.

Talk to a Growth Outbound expert

What will your multi-channel prospecting funnel look like

OUR customers

They entrust us with their growth, and their digital prospecting

nos résultats

What if your digital prospecting figures looked like these?

Because a number is worth a thousand words, here is the average of the results obtained for our Growth Outbound customers.

Number of scrapped leads

20,000

These databases are cleaned, enriched, and de-duplicated to obtain perfect data. A perfect launch pad for the campaigns that will follow.

Acquisition cost

-11%

That's the average decrease in acquisition costs with our Twitter Ads campaigns

Satisfaction

9/10

This is the satisfaction score out of 10 that our customers give us after 3 months.

OUR PHASES

How does Growth Outbound support work?

Project yourself and understand the different stages of our support for setting up the digital prospecting process, in order to always generate as many leads as possible.

1

Audit + Objectives

Understand where you are starting from, define where you are going

As a business, you may already be prospecting online.

Maybe you even have a lead generation strategy with well-defined processes. Or maybe you're not doing any of that yet.

In all cases, we analyze how your business works and what you have already put in place in terms of prospecting.
Depending on your target and your final objective, we design the most appropriate lead generation process.

2

Personas

Identify and segment the personas to be targeted

A persona is a semi-fictional profile that represents a group of people with similar socio-demographic traits and sharing the same problem as a customer.

We segment all of your prospects into different personas. For example, we can distinguish between the sizes of companies, or the different positions of decision-makers. Then, we analyze audience volumes to determine the best places to find their contact information.

3

Databases

Building databases of qualified leads

After properly segmenting the personas, we do data scraping. Objective: build lists of qualified leads for each persona identified in phase 1.

To do this, we use tools that “scan” web pages in search of data to be captured: emails, LinkedIn profile, contact details, position held, news, etc.
This information feeds your databases, which allows us to create audiences ready to contact, in a hyper-personalized way.

4

Acquisition levers

Contact leads with the right acquisition levers

We use the most relevant acquisition levers to contact leads. Our preferred levers are efficient e-mailing sequences and automation on LinkedIn, complemented by other levers to practice reaching the target in several places.

The aim here is to generate interest in your offer. In some cases, we can already invite leads to make an appointment with your sales representatives or to order directly on your website.

5

Structuring + automation

Structure and automate your CRM

In this phase, we start to structure and automate your lead generation system around your CRM. We are certified experts on Hubspot, and have experience with Salesforce and Pipedrive, but we also know how to adapt if you use another CRM to set up different automations.

Develop an automated lead journey

We create automated and personalized paths for your leads. To do this, we connect your tools together such as your CRM or Lemlist.
For example: automating social networks like LinkedIn (adding contacts + messages) then, if there is no response, sending an email with a Landing page.

What if Growth Room leaves? We're training you right now!

That's our credo: no black box. As a customer, we train you on all digital prospecting so that you can use the process and tools that we have put in place for your business, keeping in mind the best of our expertise in outbound marketing.

Talk to a Growth Outbound expert

30-minute call with a Growth Room expert

CUSTOMER CASES

You want results, that's good news: that's our objective.

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Propulsez votre prospection digitale grâce à un processus sur-mesure de génération de leads

What will your multi-channel prospecting funnel look like

They entrust us with their growth, and their digital prospecting