This is the average increase in the engagement rate generated on your Pinterest account, thanks to our campaigns.
That's the average decrease in acquisition costs with our Pinterest Ads campaigns
It is the increase in conversion volume that we observe among our customers thanks to Pinterest Ads campaigns. In particular, they allow you to work well at the top of the funnel, to better convert later.
Experts in Pinterest advertising, but also in tracking and reporting.
The Pinterest agency is constantly looking for the best people and audiences.
How? Using continuous A/B testing, and dashboards to be able to analyze the data and improve what we really care about: the sales volume generated by Pinterest ads, and the cost per purchase.
Thanks to constant optimization and tracking, we ensure that your campaigns do not perform on time but on an ongoing basis.
Pinterest Ads allows you to target audiences according to your intention, based on the keywords typed on the search engine.
Different keywords reveal more or less pronounced intentions allowing precise targeting and maximizing the performance of a campaign. We identify the most promising audiences for conversion at each level of your marketing funnel, whether it's acquisition, re-engagement, or retargeting.
By setting clear goals, we design ads that highlight your brand, while staying in line with the latest market trends.
Based on your specific goals and budget, Growth Room develops the most relevant Pinterest Ads strategy.
The objective: no waste of time and the implementation of a well-defined social ads strategy in advance, which corresponds perfectly to your business.
Just as diversifying an investment portfolio ensures security in the face of market variations, a multi-channel strategy allows you to optimize your return.
Many businesses know this and create their own campaigns on various ad platforms, but few do it well.
However, multi-lever performance depends on the ability to know how to handle tools and use advertising data wisely. That's all of our expertise at Growth Room.
On every Pinterest campaign, you have to know how to measure and analyze everything that is done. Our COO & Partner was a Fifty Five team leader. Each of our SEA experts is trained in tracking, data processing and reporting in order to be perfectly autonomous in the installation of your tracking ads, and highly efficient in the analysis of your data. We assure you, you will no longer be able to do without them for your Pinterest Ads strategy.
The essence of a digital marketing agency is of course expertise. The SEA team of experts was created with the best senior profiles on the market on the Pinterest Ads network, and gradually, we formed our team with the best advertising techniques and tools on the web to maximize the performance of your ads and increase your sales.
“It is better to be a big one in a small one, than a small one in a big one.” Growth Room is currently in the sweet spot: proven enough to have expertise and be excellent in service (communication, processes, project management, respect of deadlines...), but also on a human scale. What does that mean? All the companies we support are considered to be the ones that make our digital marketing agency live. The responsiveness and flexibility of the ads team is unparalleled. And in the end, concrete results and 300% involvement, isn't that exactly what is expected of an advertising marketing strategy agency?
To choose a good Pinterest advertising agency, it's important to seek expertise in social media advertising strategy, especially on image and video platforms like Pinterest. Our specialized agency guides you in developing and implementing your Pinterest advertising strategy. Our goals: to attract targeted traffic and to strengthen the reputation of your brand. To do this, we develop creative content specifically designed for each type of advertising space on Pinterest, using various formats such as sponsored video, static, carousel or idea pins.
The Pinterest Ads format works by allowing businesses to create ads in the form of sponsored pins that appear in user feeds.
A sponsored pin can be targeted based on the interests, behaviors, and demographics of Pinterest users.
At Growth Room we help you optimize your campaigns on this social network to achieve specific goals, such as increasing traffic to your website or promoting specific products. All while respecting your budget, whatever it may be.
To advertise on the social network Pinterest, you must first create pins that are engaging and relevant to your target audiences.
Then, with the help of a specialized social ads agency, like Growth Room, you can turn these pins into sponsored ads, targeting them to specific Pinterest users based on their interests and behaviors on the platform.
We also and especially monitor the performance of these ads in order to optimize the results on this medium.
Pinterest users are actively looking for new products, brands, and ideas. Pinterest ads integrate seamlessly into this experience, enriching rather than interrupting their discovery journey.
They bring dynamism and added value. The majority of users browsing Pinterest are looking for purchases, making them more receptive to ads compared to other social networks.
Pinterest data reveals that ads on this medium offer, on average, a 2x greater return on investment and a cost per conversion that is 2.3 times lower than other social media platforms.
Picture this: 445 million users a month turn to Pinterest for inspiration for their next purchase. Here's what you need to know about Pinterest audiences: 60% are women, looking to explore, discover new ideas, and often ready to buy a product.
Pinterest users are planning for the future, giving you a unique opportunity to develop a long-term strategy to reach this audience before your competitors.
With Pinterest, you have sophisticated targeting tools to reach a specific audience based on demographics, interests, keywords, and more.
You can also opt for automatic targeting, ensuring that your ads reach users who are likely to interact with them. The platform also provides audience insights, giving you access to valuable data for optimizing your campaigns, by understanding who you are reaching and what they are interested in.
Depending on your target, its volume, your average basket and your type of business, Growth Room analyzes the channels that are most likely to bring you results according to 2 criteria: the highest conversion volume and the lowest cost per conversion/purchase.
Google Ads is a channel suitable for intentional businesses, with a slightly higher cost per lead/click, but leads are generally more qualified. You can find out more via our Google Ads agency.
Facebook Ads is positioned in opposition to Google, with generally lower costs per lead/purchase, but lower qualification. The experts at our Facebook Ads agency will also be able to provide you with information on this.
Facebook Ads is a great addition to Pinterest's social ads!