In recent years, lead generation and digital marketing strategy have become more and more technical for a company. Surrounding yourself with experts to really perform and not seeing your budget melt without getting the expected results therefore becomes inevitable.

Growth Room is an agency of experts in Growth Marketing.

We are not magicians who promise mountains and wonders to our customers without knowing how to do it. Rather, our job is to ensure the development and implementation of a solid digital strategy by activating the relevant levers to propel the growth of your business and exceed your acquisition and marketing goals.

Our expertise as a digital strategy agency

At Growth Room, we have four pillars of marketing expertise, each managed by a dedicated team of consultants experienced in web strategy, agile and attentive:

1. The Paid Media Agency

We manage your advertising campaigns on various social media platforms, such as Google Ads, Facebook Ads, LinkedIn Ads, Pinterest Ads, and Twitter Ads. Our approach Growth Ads is focused on web performance tracking and analysis :

👉 Accurate conversion tracking thanks to the integration with your CRM.

👉 Optimizing campaigns media based on data provided by Google Analytics and Google Data Studio.

👉 Maximizing ROI by constantly adjusting advertising strategies on the various social networks according to the results.

Les results from one of our Taste Club customers speak for themselves: +100 leads per week (and yes, that's good per week)

2. The Outbound B2B agency

The agency excels in digital prospecting automated multi-channel to reach your B2B targets:

👉 Data scraping to identify the most relevant prospects.

👉 Emailing and LinkedIn messages automated for effective prospecting.

👉 Campaign monitoring and optimization to continuously improve response and conversion rates.

The support of our client Fleurs d'ici illustrates our impact well with + 52 qualified with high potential prospects (Renault, Chateauform, Midas...)

3. The SEO agency

Our SEO team Ensures that your business website ranks first on Google:

👉 Full technical audit of your website to identify and correct problems from an SEO perspective.

👉 Extensive semantic research to select the most effective keywords for your business and your field of activity. They will be placed when creating SEO content.

👉 Netlinking strategy to increase the authority of your website.

👉 Creation and publishing of optimized web articles to attract and convert visitors.

Discover the SEO and SEA strategy that we put in place for our Dreem customer and How we generated over 200k qualified leads :

4. The HubSpot CRM Agency

We help you get the most out of your HubSpot CRM to boost your conversion rate:

👉 Development, Deployment, and Optimization from HubSpot for optimal management of your contacts and leads.

👉 Marketing process automation to increase efficiency.

👉 Data analysis for relevant insights and targeted actions based on your business.

Why choose Growth Room as a digital strategy agency?

Today, agencies specializing in growth marketing or communication that combine customer satisfaction and concrete results for a company are rather rare. Why?

The Growth Marketing is a broad discipline, in which you must agree to choose your specialties, and add unparalleled excellence in service and advice, which only the largest digital agencies are capable of delivering. Growth Room succeeded in building this hybrid model:

👉 Team of experts : our strategy consultants have specific expertise in the digital field, with proven experience in marketing and convincing results with their clients.

👉 Advanced technology : we use the most recent online tools and technologies in the field of SEO and media campaigns to ensure optimal performance for our customers and best meet their objectives.

👉 Monitoring and reporting : you benefit from regular monitoring and analysis. We provide you with detailed reports to measure the effectiveness of our actions and the achievement of the objectives set.

👉 Responsiveness and resilience : you will see, the communication, the responsiveness and the flexibility of the team in providing support is unparalleled at the agency. Besides, don't we expect a marketing agency and communication of results and a strong involvement?

But also...

👉 Personalized approach : the creation and development of our marketing strategies are based on your specific needs and your sector of activity.

👉 Care : at Growth Room, we have a belief: “it's better to be a big guy in a small one, than a small one in a big one.” Our secret tip is that in addition to being very experienced, we are on a human scale. In other words, we consider each of our clients to be the one who makes the agency live.

With Growth Room, you benefit from comprehensive marketing expertise and personalized support for the implementation of all of your company's digital strategies. Our mission is you help generate qualified leads, optimize your campaigns and maximize your return on investment. Contact us today to discuss your business needs and find out how we can help you reach your acquisition goals.

Frequently asked questions about Growth Marketing

1. What is Growth Marketing and why is it essential for businesses?

Growth Marketing is a marketing approach that focuses on measurable and scalable business growth through experiments and optimizations based on data. Unlike traditional marketing methods, it focuses on continuously improving conversion rates, reducing customer acquisition costs, and increasing customer lifetime value. This approach allows businesses to remain competitive, adapt to changing market dynamics, and maximize their marketing investments.

2. What businesses can use growth marketing methods?

Ah, Growth Marketing... often seen as a “startup thing.” However, this concept, popularized by many fast-growing startups, extends well beyond the startup nation. Now, all companies seeking sustainable growth can adopt Growth Marketing, whether they are small businesses, SMEs, large groups or, of course, startups.

In the B2B field, this modern marketing and sales strategy is particularly relevant. It can be implemented as early as the Go-to-Market phase, when launching your products or services.

Depending on your goals, your target audience and your budget, you can implement actions combining sustainable growth and digital marketing: content creation, marketing automation, A/B testing, SEO, SEO, and communication on social networks. Digital strategy consulting agencies can also play a key role in the development of your online business, by putting the customer at the center of their concerns and by optimizing their web presence.

3. Growth Hacking vs Growth Marketing: what are the differences?

At the origin of Growth Marketing is Growth Hacking, a concept popularized in 2010 by Sean Ellis while working at Dropbox. No longer recognizing himself in the generic role of “marketer”, he adopted the term “Growth Hacker” to define his main missions: to expand the company's customer base and generate rapid growth.

Growth Hacking is developing as a growth method based on “hacks”, quickly deployable tips such as data scraping, cold emailing, or even “follow/unfollow” on social networks. However, this approach is primarily aimed at short-term growth, which is its first limitation.

To overcome this limitation and better align marketing with growth goals, Growth Marketing emerged. This discipline advocates sustainable and evolving growth, integrating digital marketing strategies. It relies on data for the development of secure actions that comply with RGPD rules, which are often overlooked in Growth Hacking.

Growth Marketing includes several digital marketing techniques such as content creation, SEO, and social media communication. Digital strategy consulting agencies play an important role in helping businesses develop their online presence, optimizing their place on the web, and achieving their growth goals. Thus, whether they are VSEs, SMEs, large groups or startups, all companies can benefit from these strategies for sustainable growth.