Let's focus on the main thing: making content that converts
High-performance content, adopted by numerous customers
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Content, the basis of an effective growth strategy.
Producing engaging content and distributing it effectively are the two essential elements of a winning content strategy. The problem is that on average we receive 39 emails per day, that we spend about 5 seconds on a site and that millions of blogs try to make a difference with an SEO agency. Difficult to make a place for yourself and stand out.
Our expertise at your service.
We use all our know-how to create and distribute content that creates engagement, and above all, that brings of the real result.
Our areas of expertise
What is the point of publishing articles on your blog if no one reads them? Our experts write quality articles for you that are worked to meet Google's requirements. Improve your SEO and generate quality traffic organically!
Our results:
Transition to 2M of SEO traffic only on sleep keywords for Dreem. The practical case here
Generating traffic, retaining customers, converting prospects... The newsletter is a powerful marketing tool. But it still has to be effective. Our copywriting experts create and distribute an attractive and effective newsletter every week (or according to your objectives).
Our results:
The weekly Growth Room newsletter: 55% open (compared to 22% on average) and 6% click, and above all at the origin of several customers.
Every day, your prospects receive dozens of emails. So you have to stand out in their inbox. Our mission: write emails for you that generate attention, lead to appointments, and In fine, to conversions.
Our results:
On average 72% of openings, for 10% of click rates. But above all, answers.
The white paper meets several objectives: highlight your expertise, work on your brand image and of course, generate qualified leads. Our experts support you in writing your white papers. One watchword: impact.
Our results:
Creation of a white paper for SalesCirkle (Prisma Media Group) who hired business developer candidates. Link to the post presenting the ebook here
You can have the best offer ever, but if your landing page is not convincing, you will not convert your prospects. Our copywriters work on your sales pages for a specific purpose: to explode your conversion rate.
Our results:
An average 30% increase in the conversion rate.
Nearly 70% of online shopping carts are abandoned. Sending a follow-up email is good. But it still has to be well done. Our experts write quality email sequences for you, which will transform your abandoned carts into sales.
Our results:
An opening rate of +23% of our cart abandonment emails. Generated 20% more sales per month on average.
Content that really appeals
... And that really performs.
Be free, we take care of everything
Find appropriate topics, structure them, write them... Creating content requires a certain amount of investment. And this must be part of a coherent strategy aimed at bringing in long-term traffic, but above all qualified and convincing traffic. Our objective is twofold: offer inspiring and engaging content for your readers, and grow your audience.
How does it work?
Step 1: Audit your personas/customers
Step 2: Develop an editorial or SEO strategy
Step 3: Writing and publishing content
Step 4: Monitoring, Analysis, and Optimizing Performance
- Audit of your personas/customers
We conduct an audit of your current audience and your personas.
A persona is a semi-fictional profile that represents a group of people who have similar socio-demographic traits and share the same problem.
- Analysis of your content
We analyze your published content to identify what worked and what didn't.
Our aim is to understand their obstacles, desires, and frustrations. We do a lot of research to identify and select the words that will speak to them in order to write the most convincing texts possible.
Together with you, we define your editorial line (tone, values, information), the media, the keywords and queries on which to position yourself, the channels to be exploited and the road map to adopt to achieve your goals.
Our goal: to create solid content with high added value for your audience, according to their stage of maturity (discovery, evaluation, decision).
Once the topics, channels and schedule are defined, we write, publish and distribute your content.
We monitor and analyze the KPIs of each published content in order to optimize them and achieve performance.
Who is behind Growth Content?
Senior copywriters trained in Growth Marketing who have only one objective: to create content that performs!
Growth Content is a new service offered by Growth Room, an agency of experts in Growth Marketing. We have helped over a hundred businesses develop and execute their growth strategies.
Through our experiences, we have understood that even with the best acquisition techniques: without quality content, the result is not maximum for your growth.
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