All ideas are worth exploring, but how many of them turn into real business successes? It is crucial to know if your idea meets consumer expectations. How? Find your Product Market Fit.

Why is finding your Product Market Fit important for your business?

The golden rule: test before you start

Not testing the traction of a product or a function on the market before launching it is equivalent to participating in the world championship of a discipline without having previously followed training. This means running the risk of not living up to the expectations of your target audience.

Concept testing is therefore crucial to identify blind spots, inefficiencies and confusions that may affect market interest in your project.

Product/Market Fit, the Holy Grail.

At the heart of every start-up is an idea. Its ultimate objective: to sell a product. But to achieve this, you have to attract customers. And that's where the key variable comes in: product-market fit. Popularized by figures like Marc Andreessen, founder of Netscape, this term may seem simple to understand, but it is extremely difficult to reach. Indeed, it represents the perfect match between a product and its market, the perfect match as English speakers say. More specifically, PMF is achieved when the product is in a position to meet the needs of a specific market segment, creating an optimal cross between the proposed offer and the targeted demand.

The best way to find your Product Market Fit: from experts

To be sure of finding your Product Market Fit, you need to know how to (well) test your product or its functionality. Hence the need to train with experts to implement the right method at the right time for your project. Because the idea is not to waste time but to gain time!

Growth Room's free Product Market Fit training

During this email training, you will discover how to test your Product/Market Fit effectively in order to prove its real potential. In other words, you will learn to identify the signals that indicate that your product meets a real need. You'll know if it's worth investing more time and budget.

This Product Market Fit training is 100% free and 100% concrete. No lectures, only highly digestible content. The idea is to teach you how to set up a robust test that allows you to get started quickly. To do this, we rely on concrete cases that we experience on a daily basis with the companies we support.

The Product Market Fit course program:

  • Day 1: Test, iterate, until you find your Product Market/Fit
  • Day 2: Define the goals to be achieved
  • Day 3: Understand our potential target in order to better reach it
  • Day 4: Building your Landing Page effectively.
  • Day 5: Let's go find your first users!
  • Day 6: An army of ambassadors who make purchases for you.
  • Day 7: Analysis of your Product Market Fit

Who is behind this Hubspot training?

We are a Growth Marketing expert agency. We have helped over a hundred businesses develop and execute their growth strategies.

How? We are simply using the power of data multiplied by our expertise in Growth Marketing.

This Product Market Fit training is a concentrate of all the expertise acquired during these experiences with the sole aim of allowing you to push the growth of your business to the maximum.